Wink & Tell · Liz Tullo
The Oxford Trunk
I managed The Oxford Trunk’s social media for two years, featuring clothing, jewelry, styling ideas and promotions for the independent fashion retailer.
Social media management · Original account walkthrough
Original social feed walkthrough.
This screen recording shows posts from the account during the period I managed it, including merchandise, styling and lifestyle content.
The image quality reflects the original screen capture.
The approach
Content for a fashion retailer.
My contribution
I planned and published social content, balancing new merchandise, styling ideas and promotions.
How it came together
Product posts showed what was available in store. Styling and lifestyle posts varied the feed between promotions.
Related channels
I also worked on promotional email and retail campaign content, shown below.
Additional project context
Related retail marketing.
This presentation combines social imagery and email examples from the retailer.
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